A punch of cinnamon in every crunchy bite! Zero Maida Rusk – Cinnamon Bliss is the perfect tea-time snack with the natural aroma of real cinnamon. Whole wheat goodness, full of fibre and protein, and absolutely zero maida, it delivers a wholesome crunch with no added colors or flavors. Elevate your chai moments with a rusk that’s warm, cozy, and full of flavor